ACTION Campaign II Fun Facts

Submitted by: 05/13/2011 by NIATx NPO
Keywords: ACTION Campaign

The NIATx ACTION Campaign II launched at the 2009 NIATx Summit/SAAS National Conference in Tucson, July 29–August 1, 2009. With the Campaign coming to a close at the end of June, we'd like to share a few ACTION Campaign Fun Facts with you!

  • 2,721 treatment organizations in the United States are now connected with NIATx, thanks to the ACTION Campaign!
  • The Campaign has attracted members from all 50 states, the District of Columbia, and Puerto Rico.
  • It introduced members to the NIATx Provider Toolkit. The more than 60 Promising Practices in the toolkit are now one of the most popular features of the NIATx website.
  • The Campaign has also had a global reach, signing on organizations in 10 countries: Antigua & Barbuda, Austria, Australia, Canada, Indonesia, Kenya, Netherlands, Philippines, and the United Kingdom
  • 171 people joined the first ACTION Campaign II webinar on August 11, 2009: “Improving Service and Increasing Revenue through Double Scheduling and Reminder Phone Calls,”?presented by Lynn Madden, CEO, APT Foundation
  • Tom McLellan’s webinar on January 21, 2010, “Health Reform Update,” attracted our largest audience, with 210 participants.
  • The Campaign’s first multimedia webinar on June 17, 2010, included Dorchester County Addictions’ Program “Orientation Video,” presented by John Winslow, program director.
  • When the Campaign comes to an end in June 2011, we will have hosted 43 webinars since our launch, with an estimated 3,600 people participating.
  • The NIATx Third-party Billing Guide, introduced in July 2010, is the document most frequently downloaded from the NIATx website.
  • The ACTION Campaign has received more than 4,500 views on Facebook, with more than 335 lifetime “likes.”
  • Best attendance for ACTION Campaign webinars: Gail Raney, Prairie Center Health System, Illinois, and Elizabeth Strauss, NIATx coach.

Thanks to everyone who helped make the ACTION Campaign a success. We are especially grateful to the organizations that provided funding or other support to promote the ACTION Campaign: the Robert Wood Johnson Foundation, the California Endowment, Magellan Health Services, and the Substance Abuse and Mental Health Services Administration. These sponsors and our Campaign partners helped us achieve the Campaign goal to help more substance abuse treatment organizations use NIATx process improvement methods to improve their services and client outcomes.

Upcoming ACTION Campaign webinars:

Thursday, May 19, 12 noon EST
Marketing and Finding New Revenue Sources
Hosted by NIATx
Webinar details

ACTION Campaign II Partners:

Addiction Technology Transfer Center (ATTC) • American Association for the Treatment of Opioid Dependence, Inc. (AATOD) • Faces & Voices of Recovery • Legal Action Center • NAADAC, The Association for Addiction Professionals • National Association of State Alcohol and Drug Abuse Directors (NASADAD) • National Center on Addiction and Substance Abuse at Columbia University • State Associations of Addictions Services (SAAS) • Substance Abuse and Mental Health Services Administration (SAMHSA)/Center for Substance Abuse Treatment (CSAT)

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